If you are a resident of Islamabad, Pakistan then you might have seen me during economic forums, seminars and summits clicking pics and tweeting. You can easily spot me working with my team on the right hand side of the main hall smiling behind my laptop.
Well, as a professional and chief facilitating executive of my company, here are few things that i would like to share while you are organizing your event to modify twitter trends:
1. Guest Speaker List Check: As an organizer, look for people with reputable background. They could be political leaders like ministers or senators or celebrity or sports person like Shahid Khan Afridi etc. Celebrities with high fan followers tend to give you optimal results in less time.
If you are not an organizer, you can look for the contributions of guest speakers and their contributions to the society to tweet during an event.
2. Be Relevant: Your tweets should be relevant to the topic of event being organized. Stay relevant, tweet relevant. If you can tweet live happenings of the event- thats much better.
3. Utilize your Skills: Do you have a team? or you are working alone? Modifying twitter trends is not a one man show. You need a team for it! If you can manage a team of 5-7 professionals thats' okay, more is awesome! Divide team tasks, power boost the event with live photography while editing it and uploading it with the event theme. If you need help, feel free to ask me.
4. Professional Help is better than Amatuer Volunteers! Most of the companies, NGO's and organizations have their own marketing teams that help them during any event. If you do not have a digital marketing team, choose a few people who are professionals rather than selecting a whole bunch of people who doesn't even have a twitter account.
Twitter is an awesome social media platform to utilize for live optimization. For more updates, subscribe to the blog. Chio :)
